Logo is basically a symbol that conveys the brand name of the organization and displays the information what the company is all about. Logo is used for branding purposes. We might have seen logo in our clothes, Laptop we use, and other home equipments. We use logo in the website for providing the viewers an idea about the company. Hence logo designing process becomes crucial for enterprise software solutions.
For creating awsome design logos we need to keep few things in mind. Let us see those aspects in this blog.
Use custom fonts and typography
Typography means how the text apears. We can change the typography from the inbuilt Logo designer tools or can use our own design techniques to make it even more spectacular. Using custom fonts make the logo superb and unique.
Use unique colour
Using hex colour on the Logo make it more unique and complex. The reason is because using the default colours make it look similar to other hence it is always recommended that we use hex colour code to differntiate the logo design.
Use of AI in Logo making process
There are many websites where we can find the applications of AI in logo making. We can use those tools as mostly they are free but some come with paid subscription as well. We can go for paid subscription in case we want to avail the paid features on their site.
Get inpiration from popular brand
The Logo design of the popular brands like the Nike, Coca cola etc have made a unicorn in logo industry. These Logo are so popular that people recognise the product just by looking at it. We can seek help from the logo design of popular brands in same niche of business.
Keep the design simple
The Logo design should be kept simple so that people can understand and relate it with the products or services. Making complex design with complicated geometrical figures will puzzle the viewers and will have bad impact in branding process.