The full form of B2C is business to consumer. The website where business owner display their product and services to their consumers and offer them to order them online or make payment without any hazel or trouble is known as B2C website. Today we can see many e-comemrce website which display the products, its description., price and availability in stock. However there are some things we should keep in mind while B2C website development. let us see the most Essential features that are beneficial in B2C websites.
- Featured item image:- If ther image of the product is not of good quality then noone will be convinced to purchase that product. Always use high quality optimized images with proper alt tags so that it rank higher on the search engine as well.
- Product description:- Description of the product should be such that answers the query about the product that might be in customer's mind during the purchasing process online.
- Simplified payment option:- For making online order or purchasing products we need a simplified, secured and safe payment gateway. The website that uses SSL certificate is more secure for making payment online.
- Recommended products section:- Some websites uses cokkies to get the interest of the consumers or online vistors and displaying those products in which consumers cna be interested in. Such section helps in increasing the sales and revenue.
- Concise and captivating headings:- Some headings are so compleing that we open the product item straight away for getting more information about the product.
- Order tracking features:- Whenever the order is made an order reference id is generated. This order id can be used for tracking the order details and check the status of fulfilment.
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Also Read our blog: 5 Features All B2C Websites Should Include